The Business Project Blueprint | Hype Marketing House
The Hype Marketing House
$97 · Nov 10 & 17Register

Live Masterclass with Melanie Allen

The BusinessPROJECTBlueprint

Featuring the Business Compass Framework

You know where you want your business to go.
Do you have a plan to get there?

DateNovember 10 & 17, 2026
FormatTwo live 90-minute classes
Price$97

Running a business comes with a lot of moving parts. Between managing clients, employees, deadlines, sales goals, launches, and everyday operations, you can spend an entire week working and still have very little progress to show toward your bigger goals.

You have the vision. You have the ideas. You probably have a calendar full of things that need to get done. But can you tell me what needs to happen first, who's responsible, and how everything connects to the goal?

That's what we're working on inside The Business Project Blueprint. I'm teaching business owners how to simplify the work behind their goals using practical project management methods.

Melanie Allen

Your Business Has A Lot Of Moving Parts. Let's Organize Them.

  1. You want to increase your revenue, but you're also managing clients, responding to your team, preparing for a launch, and keeping up with everyday operations.

    You have goals for the quarter, but the work behind them is still sitting in your head, scattered across notebooks, or buried in a to-do list.

  2. You selected a launch date, but the sales page, marketing materials, onboarding process, and other deliverables are still being developed. Your contractors have assignments, but you're checking in constantly to find out what's actually finished.

    One delay throws the entire schedule off.

A deadline tells youWHEN something needs to happen.
A project plan shows you
  • WHAT needs to happen,
  • WHO owns it, and
  • HOW you're going to track it.

That's the difference we're addressing.

Introducing

The Business Compass Framework

Your business goal is the destination.

Your project plan is the roadmap.

Project management is the compass that helps you navigate the work required to get there.

I'm teaching this through four components:

DIRECTION ROADMAP EXECUTION NAVIGATION
1

Direction

Know where you're going. Define your business objective, the outcome you want, and what success looks like. Understand the difference between a goal and a project.

2

Roadmap

Know what needs to happen. Break the objective into deliverables, milestones, subgoals, dependencies, and deadlines. Put the moving pieces in the right order.

3

Execution

Know who owns the work. Organize tasks, set priorities, delegate responsibilities, and account for the people, time, tools, and money the project requires.

4

Navigation

Know whether you're making progress. Monitor milestones, spot delays, review KPIs, and make decisions when the plan needs to change.

Four components. One method you can use again for the next launch, sales initiative, operational improvement, or expansion.

Two Classes. One Business Project.

Class OneTuesday, November 10, 202690 minutes · live

Direction + Roadmap

We're taking one major business goal and turning it into a defined project.

I'll teach you

  • project management fundamentals
  • project objectives
  • scope
  • deliverables
  • milestones
  • subgoals
  • work breakdown structures
  • dependencies
  • realistic scheduling

Your takeaway: A project charter and a draft 90-day project roadmap for one business initiative.

Class TwoTuesday, November 17, 202690 minutes · live

Execution + Navigation

Now we're managing the work.

You'll learn

  • task prioritization
  • delegation
  • responsibility assignments
  • resource and budget planning
  • risk management
  • KPIs
  • project tracking
  • weekly progress reviews

I'll show you how to organize a simple dashboard to see what's due, who's responsible, and what's behind schedule.

Your takeaway: A 30-day action plan and a project tracking system you can start using.

Let's Put It Into Business Terms.

Let's say your goal is to generate $100K in sales over the next 90 days. That's the destination.

Now we need to determine

  • what you're selling
  • how many sales you need
  • which activities support that goal
  • what resources are required
  • when each activity needs to happen

Those decisions become your project plan.

Maybe you're launching a service.

We map

  • the offer
  • checkout
  • sales page
  • marketing
  • onboarding
  • deadlines

Maybe you're expanding.

We map

  • staffing
  • budgets
  • vendors
  • operational requirements
  • milestones

Different business projects. Same fundamentals.

You will choose ONE real project to work on throughout both classes.

What Your $97 Includes

Two live 90-minute classes with practical business examples✓
Business Project Charter Template: define the objective, scope, and outcomes✓
Work Breakdown Structure Template: organize deliverables and tasks✓
90-Day Business Project Roadmap: map milestones and deadlines✓
RACI Responsibility Matrix: establish who owns each responsibility✓
Project Risk Register: anticipate delays and document responses✓
30-Day Project Tracker: monitor assignments, deadlines, and progress✓
Recordings of both sessions: revisit the lessons as you work✓
November 10 & 17, 2026
The Business Project Blueprint
$97
Register for $97

All sales are final.

Who This Is For

This class is for business owners who already have something to manage:

  • a sales campaign
  • a new offer
  • a launch
  • a hiring initiative
  • an expansion
  • an operational project

Maybe you work alone. Maybe you have employees or contractors. Either way, you're ready to get the plan out of your head and understand what it will take to complete the work.

You don't need prior project management experience. You need an active business and one goal you're ready to build a project around.

Melanie Allen, Founder and CEO of Hype Marketing House, smiling with her chin on her hand
Council for Six Sigma Certification: Black Belt CertifiedSSGI: Certified AI Operational Excellence
Meet Your Instructor

Melanie Allen

Founder & CEO, Hype Marketing House

Lean Six Sigma Black Belt Professional · AI Operational Excellence Professional · Business Management & Operations Training

Listen, I've spent years helping entrepreneurs establish revenue goals, develop strategies, launch offers, and grow their businesses. And one thing I've learned is that a great strategy still requires somebody to manage the work behind it.

With approximately 15 years of corporate experience, years of entrepreneurship, and professional education in project management, operations, business management, and process improvement, I understand what happens when the moving parts of a business aren't being managed.

My training includes

  • the Profit PM Academy Winter Intensive
  • PMI's CAPM exam preparation course and other PMI courses
  • a Diploma in Operations Management
  • Business Management Essentials certification
  • Lean Six Sigma Black Belt Professional certification
  • AI Operational Excellence Professional certification

I've built businesses and worked with thousands of entrepreneurs across industries.

I'm bringing those methods into a room with business owners and teaching you how to apply them to the projects you're already working on.

Frequently Asked Questions

Do I need project management experience?

No. The class starts with the fundamentals and applies them to business situations.

What if I do not have a team?

You can still use these methods to manage your own work, vendors, and contractors.

What project can I work on?

A sales initiative, launch, hiring project, business expansion, operational improvement, or another defined business project.

Will I leave with a full business plan?

No. You will develop a project plan for one business initiative, which is different from a traditional company-wide business plan.

Are the sessions recorded?

Yes. Registered participants receive access to both recordings.

Is this a project management certification?

No. This is practical project management training for business owners.

Can I get personalized help afterward?

Private project planning and management services are available separately.

Your Business Needs A Compass.

You have goals to accomplish, deadlines to meet, clients to serve, and projects to complete. I'm going to show you how to organize the work behind those goals so you know

  • what needs to happen,
  • when it needs to happen, and
  • who's responsible.
The Business Project Blueprint
DateNovember 10 & 17, 2026
FormatTwo 90-minute live classes
Price$97